Applications

A woman in safety gear, including a white hard hat and reflective yellow and black jacket, inspects machinery with a tablet in an industrial manufacturing or robotic assembly facility.

Training and skills assessment

  • Performance and Decision Making

  • Productivity & Quality

  • Safety & Risk Assessment

  • Assembly

  • Visual Inspection

  • Operations & Maintenance

It is important to pass on knowledge from senior staff to newer employees to keep high standards and specialist skills. However, taught knowledge is hard to see, and even harder to describe when writing training procedures. We utilize eye tracking to capture concealed skills and assist companies to enhance their training procedures and quality.

Eye tracking solutions systematically capture and measure tiny eye movements and gestures, which generates accurate insights about visual attention, cognitive processes, and reactions — enabling researchers to expand scientific knowledge of behavior.

  • Psychology & Neuroscience

  • Reading & Language

  • Medical Research

Scientific Research

  • Sports Performance Research

  • Automotive Research

  • Driving Simulators

  • Construction & Engineering

Human Factors

Human factors research is a multidisciplinary field that studies how humans interact with systems, products, tools, environments, or technologies.

Eye tracking solutions systematically capture and measure tiny eye movements and gestures, which generates accurate insights about visual attention, cognitive processes, and reactions — enabling researchers to expand scientific knowledge of behavior.

  • Shopper Research

  • Advertising Research

  • Packaging Research

Consumer Research

  • UX Research

  • Wayfinding Research

  • Driver Experience

User Experience

UX research, or user experience research, is the process of studying how people interact with websites, apps, and digital products. It helps teams understand user behavior, identify usability issues, and improve the overall user experience.